EquiPlay combines data-led insight and expert human judgement - assisted by AI - for structured decision-making to minimise bias, enable consistent talent assessment and support precision coaching.
Helping cricket organisations to build a credible decision infrastructure and talent development system.
To get the best out of human judgement it is vital to have accountability and transparency. Without effective structures and processes to support:
EquiPlay helps cricket organisations make more informed, consistent and transparent decisions by combining structured assessment, longitudinal tracking and evidence-informed insights as part of an infrastructure and system.
Stronger systems improve fairness and help organisations to identify, support, develop and select talent by minimising bias.
Narrated by Charles Dagnall, Sky Sports cricket commentator.
Access transcript for this animationEquiPlay helps cricket organisations bring greater consistency, visibility and insight to talent identification, player development and decision-making.
By combining structured assessments of cricketing skills, longitudinal tracking and AI-assisted insight, EquiPlay supports more informed, fair and transparent decisions across the pathway - while helping organisations minimise bias, widen visibility of talent and strengthen confidence in player development processes.
Subjective assessment processes and decision-making with limited visibility across development systems can make it harder for the game to fully recognise, nurture and benefit from the breadth of talent available.
For a highly skills-based sport, consistent and transparent player assessment, standardised across cricket is key.
With a game that is growing, there is a need for systems that:
EquiPlay provides cricket leaders with the insight and evidence needed to make stronger talent and resource allocation decisions.
Maximising the benefits of wider and diverse talent pools improves success, pushes up standards of coaching and play, driving competitiveness.
“The ICEC report, Holding up a Mirror to Cricket, made clear that cricket must embed fairness, transparency, and genuine opportunity into its culture and everyday practices if real change is to come. The EquiPlay App system represents an innovative step in that direction — offering the game a powerful way to ensure fairness and transparency in decision-making and to support players and coaches across the game."
"I encourage leaders in cricket to explore its potential.”
Former Chair, Independent Commission for Equity in Cricket (ICEC)
Whether you’re a grassroots club or a professional organisation, EquiPlay offers powerful tools for player assessment, tracking, and development like never before. Empowering all talent to reach its full potential, regardless of background.
Standardised assessments for coaches to make fair, data-driven player decisions.
Players track progress, compare skills, and take control of their development.
AI-powered insights for elite players, helping shape performance and progression.
Ensure fairness and transparency in talent pathway selection.
Track performance trends and promote equity, fairness and transparent decision making.
1. Clubs & Organisations Onboard: EquiPlay can integrate a Club’s branding so the App takes on the Club’s identity providing a sense of ownership and continuity for players, coaches and management.
2. Coaches Assess Players: Using structured skill frameworks and objective criteria, coaches evaluate players across key cricketing competencies.
3. Data-Driven Insights: Player performance data is collected and analysed to provide a clear, unbiased picture of progress and potential across the Club.
4. Players View Progress: Players (or their guardians) access easy to interpret reports and visual data on development, strengths, and areas for improvement.
5. Continuous Improvement: Ongoing assessments provide an equitable pathway for player growth and advancement, ensuring opportunities are awarded based on merit.
